
Introducing Gucci Primavera
Shop men's looks and latest styles from Demna's first fashion show for Gucci, a collection shaped by new expressions of silhouettes and textures.
Gucci Primavera
- Grainy laminated bull leather jacket¥1,540,000(tax included)
- Printed cotton jersey T-shirt¥170,500(tax included)
- Sold out onlineCoated cotton twill denim pants with Web¥253,000(tax included)
- Flatpack small belt bag¥203,500(tax included)
- Mask frame sunglasses¥74,800(tax included)
- Gucci Tag medium backpack¥313,500(tax included)
- Cotton viscose jacket with python effect¥407,000(tax included)
- Flatpack large belt bag¥236,500(tax included)
- Men's Cupertino loafer¥147,400(tax included)
- Stretch jersey T-shirt¥95,700(tax included)
- Washed cotton denim pants¥187,000(tax included)
- Gucci Essence Classic medium duffle bag¥374,000(tax included)
- GG Marmont magnetic cord necklace¥50,600(tax included)
- Cotton silk shirt with embroidery¥311,300(tax included)
- Cotton blend denim pants¥176,000(tax included)
- Men's Cupertino loafer¥165,000(tax included)

- GG cotton canvas baseball hat¥86,900(tax included)
- Gucci Tag small crossbody bag¥176,000(tax included)
- Chiodo flexible bangle bracelet¥275,000(tax included)
- Technical poplin zipped shirt¥407,000(tax included)
- Technical silk poplin bermuda¥264,000(tax included)
- Men's slip-on sneaker¥145,200(tax included)

- Silk merino wool jacket¥814,000(tax included)
- Silk merino wool pants¥272,800(tax included)
- Cut GG Marmont belt¥93,500(tax included)
- Men's Giovanni loafer¥152,900(tax included)
- Printed stretch jersey T-shirt¥151,800(tax included)
- Coated Prince of Wales wool blend jacket¥676,500(tax included)
- Loose fit cotton blend denim pants¥176,000(tax included)
- GG Marmont magnetic cord necklace¥60,500(tax included)
- Men's slipper with Horsebit¥187,000(tax included)
- Jackie Flap large crossbody bag¥473,000(tax included)
- Seamless stretch nylon jersey tank top¥170,500(tax included)
- Washed cotton denim pants¥165,000(tax included)
- Men's Cupertino loafer¥147,400(tax included)
- Mask frame sunglasses¥77,000(tax included)
Gucci Primavera
Introducing Demna's first fashion show for the House, Gucci Primavera brings together House heritage and contemporary design through a new design vocabulary. Men's ready-to-wear introduces body-conscious silhouettes with fluid fabrics, and statement outerwear from oversize blazers to leather coats. Explore Gucci men's bags embellsihed with the Web, presented in its signature green and red palette, as a tonal detail, or as colorful card slots in small leathergoods. GG perforation reinterprets the monogram motif with precision craftsmanship on men's bags as well, while the GG canvas is introduced in a sophisticated blue colorway. Directional shoe designs complete the collection, from elongated loafers for men, to streamlined Screener sneakers and hybrid boot silhouettes.

















































































































































































